000 00254nam a2200097Ia 4500
008 230401s9999 xx 000 0 eng d
100 _aVARMA(ANIL)
245 0 _aROLE OF MARKETING COMMUNICATION IN BRAND MGT.
260 _bICFAI HEDRABAD
942 _2ddc
_cMBA
999 _c11558
_d11558