000 00256nam a2200109Ia 4500
008 230401s9999 xx 000 0 eng d
100 _aZIKMUND(WILLIAM G)
245 0 _aEXPLORING MARKETING RESEARCH
250 _aVIII
260 _bTHOMSON
942 _2ddc
_cMBA
999 _c8656
_d8656